TAG Heuer and Bamford Watch Department unveil a brand-new interpretation of its iconic Monaco, with its on-trend visual identity making it a contemporary classic. (more…)

TAG Heuer is proud to present the carefully curated Museum in Motion exhibition, which highlights heritage timepieces from the brand’s museum at La Chaux- de-Fonds and collectors’ personal collections. Museum in Motion marks the first time the watches have left the museum and the first...

Jack Heuer is celebrating his 85th birthday. To celebrate this, TAG Heuer is launching a limited edition of the famous Autavia. (more…)

A hip artsy crowd gathered at Condesa, Mexico City’s trendy neighbourhood and home of established and up and coming artists to join an event hosted by TAG Heuer, the Swiss avant garde watchmaker. (more…)